Love Richard Joy (Santa Barbara)


Love Richard Joy is an adviser based in Santa Barbara. It manages $10 million of regulatory assets for 7 client accounts. It has been registered with the SEC as an adviser since 2001.




Love Richard Joy provides portfolio management for individuals and small businesses. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Love Richard Joy: assets under management

The assets under management (AUM) of Love Richard Joy is $10 million. The firm's AUM has gone down by -61% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $7 million in discretionary accounts and $3 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $2.33 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $750 thousand.

Fees & Commissions

The advisory firm has a single stream of revenue. Clients pay Love Richard Joy for their services and products based on a percentage of assets under management. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

Careers at Love Richard Joy

Love Richard Joy is owned by Richard Joy Love. Love Richard Joy joined the executive team most recently as the Sole Proprietor.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Richard Joy Love Owner 1 Jan 1988 75% - 100% 313132
Richard Joy Love Owner 1 Mar 2005 75% - 100% 313132
Love Richard Joy Sole proprietor 1 Mar 2005 75% - 100% 110566

Based in Santa Barbara

The principal office where Love Richard Joy performs its advisory services is located at 226 E. Canon Perdido , Suite F, Santa Barbara, CA 93101, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 805-963-0029 or by fax 805-568-0427. The normal business hours are 7am-2pm on Monday - Friday.