Prima Capital Advisors LLC (Scarsdale)


Prima Capital Advisors LLC is a large advisory firm based in Scarsdale. It manages $4.01 billion of regulatory assets for 18 client accounts. It has been registered with the SEC as an adviser since 2011 and has operated in the jurisdiction of New York.

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Prima Capital Advisors provides portfolio management for pooled investment vehicles, portfolio management for businesses and institutional clients, and pension and profit sharing plans and securitization trusts. It doesn't provide financial planning services to its clients. On top of advisory services, the firm doesn't engage in other business activities.

Prima Capital Advisors: assets under management

The assets under management (AUM) of Prima Capital Advisors LLC is $4.01 billion. The firm's AUM has grown by 97% since the beginning of its operation, and $833 million of the total AUM is attributable to clients outside of the United States.


The firm manages $3.62 billion in discretionary accounts and $392.99 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $212.7 million each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $392.99 million.
Prima Capital Advisors has custody of $835 million in cash and securities for 1 client in total but doesn’t act as a qualified custodian.

Investments

The firm invests in other assets the most. They account for 93% of the total AUM. The second-largest asset type is investment grade corporate bonds, which make up 5% of the firm’s portfolio. Investments in cash and cash equivalents form 2% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Prima Capital Advisors LLC for their services and products based on a percentage of assets under management and performance-based fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Gregory Alan White serves?

The firm provides services to insurance companies and pooled investment vehicles. The largest group of clients of Gregory Alan White is pooled investment vehicles with 1 clients and $834.93 million of assets under management. Among the 11 most similar advisory firms, Prima Capital Advisors has the 4th highest percentage of pooled investment vehicles out of all clients.


The amount of regulatory assets under management is $1.12 billion for 8 clients. 23% of the firm’s clients are foreign persons or businesses.

Prima Capital Advisors also advises several private funds. Namely, one other private fund.

Careers at Prima Capital Advisors LLC

The company employs 6 people that are either part- or full-time employees. 67 percent of the employees work as investment advisers or researchers. No employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Gregory Alan White has been acting as President since 1 Dec 2002. Dorothy Heyl joined the executive team most recently as the Chief Compliance Officer/General Counsel.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Gregory Alan White Member/chief compliance officer/director 1 Dec 2002 Other 1347749
Steven K. Copulsky Member/chief operating officer/director 1 Dec 2002 Other 4619352
Steven Kenneth Copulsky Member//director 1 Dec 2002 Other 4619352
White Fam Llc Member 1 Apr 2004 Other 20-0967257
Whitefam Llc Member 1 Apr 2004 Other 20-0967257
Inc. Trident Prima Member 1 Jan 2011 25% - 50% 27-4504717
Agha Shujaat Khan Director 1 Jan 2011 Other 3227058
Nilesh Patel Member 1 Oct 2012 Other 4761040
Whitefam Ii Llc Member 1 Dec 2012 Other 46-1524526
Julia Tcherkassova Member 1 Feb 2014 Other 4713857
Tcherkassova Llc Member 1 Oct 2014 Other xxx-xx-xxxx
Dorothy Heyl Chief compliance officer/general counsel 1 May 2017 Other 6798309

Indirect Owners

The SEC currently registers 25 indirect owners.

Name Entity Date acquired Ownership Employer ID
Andrew White Member 1 Apr 2004 25% - 50% 4931561
Jessica White Member 1 Apr 2004 25% - 50% 4931565
Andrew Jesse White Member 1 Apr 2004 25% - 50% 4931561
Jessica Lauren White Member 1 Apr 2004 25% - 50% 4931565
L.P. Trident Capital V General partner 1 Dec 2008 Other 98-0613068
Llc Cd Trident V General partner 1 Dec 2008 Other 00-0000000
Llc Jc Trident V General partner 1 Dec 2008 Other 00-0000000
Llc Dw Trident V General partner 1 Dec 2008 Other 00-0000000
Llc Nz Trident V General partner 1 Dec 2008 Other 00-0000000
James Dawson Carey Managing member 1 Dec 2008 75% - 100% 2656436
David Jay Wermuth Managing member 1 Dec 2008 75% - 100% 5473034
Nicolas David Zerbib Managing member 1 Dec 2008 75% - 100% 5473031
Charles Arthur Davis Managing member 1 Dec 2008 75% - 100% 816660
Llc Mh Trident V General partner 1 Dec 2008 Other xxx-xx-xxxx
Meryl Deborah Hartzband Managing member 1 Dec 2008 75% - 100% 5888699
L.P. Trident Capital V General partner 1 Mar 2010 75% - 100% 98-0613068
L.P. Trident V Shareholder 1 Dec 2010 50% - 75% 98-0613069
L.P. Trident V Parallel Fund Shareholder 1 Dec 2010 25% - 50% 98-0658572
L.P. Trident Capital V Pf General partner 1 Dec 2011 Other 00-0000000
Llc Cd Trident V General partner 1 Dec 2011 Other 00-0000000
Llc Jc Trident V General partner 1 Dec 2011 Other 00-0000000
Llc Dw Trident V General partner 1 Dec 2011 Other 00-0000000
Llc Nz Trident V General partner 1 Dec 2011 Other 00-0000000
Llc Cd Tridentv General partner 1 Dec 2011 Other 00-0000000
Llc Mh Trident V General partner 1 Dec 2011 Other 00-0000000

Based in Scarsdale

The principal office where Prima Capital Advisors LLC performs its advisory services is located at 2 Overhill Road, Scarsdale, NY 10583, which is also the mailing address of the firm. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 914-725-9380 or by fax 914-725-9385. The normal business hours are 9:00 am to 5:00 pm on Monday - Friday. You can find more information about the New York firm at primaadvisors.com.