Professional Financial Advisors, LLC (North Platte)


Professional Financial Advisors, LLC is a large advisory firm based in North Platte. It manages $143.58 million of regulatory assets for 1,548 client accounts. It has been registered with the SEC as an adviser since 2009 and has operated in the jurisdictions of Colorado, Kansas, Missouri, and 3 other states.

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Professional Financial Advisors provides financial planning services, portfolio management for individuals and small businesses, selection of other advisers, and financial consulting services. It prepares financial plans for less than 10 clients. On top of advisory services, the firm doesn't engage in other business activities.

Professional Financial Advisors: assets under management

The assets under management (AUM) of Professional Financial Advisors, LLC is $143.58 million. The firm's AUM has grown by 306% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.


The firm manages $139.62 million in discretionary accounts and $3.96 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $90.37 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $1.32 million.

Investments

The firm invests in investment and business development companies the most. They account for 86% of the total AUM. The second-largest asset type is cash and cash equivalents, which make up 8% of the firm’s portfolio. Investments in exchange traded securities form 6% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Professional Financial Advisors, LLC for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Hourly charges are usually charged for consulting work and special projects. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Professional Financial Advisors serves?

The firm provides services to individuals, high net worth individuals, and pension and profit sharing plans. The largest group of clients of Professional Financial Advisors is individuals with 1,044 clients and $107.13 million of assets under management. Among the 9 most similar advisory firms, Professional Financial Advisors has the highest percentage of individuals out of all clients.


The amount of regulatory assets under management is $143.58 million for 1,081 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Professional Financial Advisors doesn't advise any private funds.

Careers at Professional Financial Advisors, LLC

The company employs 8 people that are either part- or full-time employees. 75 percent of the employees work as investment advisers or researchers. 6 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers



Name Entity Date acquired Ownership Employer ID
Douglas De Wayne Peterson Managing member/chief compliance officer 1 Dec 2002 Other 1303079
Llc Dana F. Cole & Co. Holding company 1 Dec 2002 75% - 100% 47-0526649
Douglas De Wayne Peterson Managing member/chief compliance officer 1 Jan 2003 25% - 50% 1303079
Llp Dana F. Cole & Company Managing member 1 Jan 2003 50% - 75% 47-0526649

Indirect Owners

The SEC currently registers 16 indirect owners.

Name Entity Date acquired Ownership Employer ID
Thomas M Obrist General partner 1 Jan 1978 Other 4564220
Daniel M Zach General partner 1 Jan 1990 Other 4564138
Dennis Lee Hadden General partner 1 Jan 1990 Other 4563878
Lori L Olson General partner 1 Jan 1994 Other 4569607
Robert Charles Beran General partner 1 Jan 1998 Other 4563871
Kent Michael Klute General partner 1 Jan 1998 Other 4570958
Lonnie G Miller General partner 1 Oct 2000 Other 4564228
Donita D Pokorny General partner 1 Jan 2013 Other 6452294
Kerry A Gustafsson General partner 1 Jan 2013 Other 6452302
Angela M. Murray General partner 1 Jan 2013 Other 6452308
Ryan R. Bruns General partner 1 Jan 2013 Other 6452314
Nancy J. Aagesen General partner 1 Jan 2013 Other 6452320
Kim K Pearson General partner 1 Jul 2013 Other 6452298
Kevin C Sylvester General partner 1 Jul 2013 Other 6452304
Jeffrey M. Oeltjen General partner 1 Jul 2013 Other 6452310
Michaei D. Scow General partner 1 Jul 2013 Other 6452316

Based in North Platte

The principal office where Professional Financial Advisors, LLC performs its advisory services is located at 501 S. Jeffers, North Platte, NE 69101 5311 The mailing address of the firm is Po Box 1070, North Platte, NE 69103 1070. An additional office of the firm is in Grand Island, NE. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 308-534-8210 or by fax 308-532-4738. The normal business hours are 8:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at profinadv.com.