Hergenroeder Financial Advisors, Inc. (Timonium)


Hergenroeder Financial Advisors, Inc. is a large advisory firm based in Timonium. It manages $169.41 million of regulatory assets for 586 client accounts. It has been registered with the SEC as an adviser since 2015 and has operated in the jurisdictions of Delaware, Florida, Georgia, and 8 other states.

Hergenroeder Financial Advisors provides financial planning services, portfolio management for individuals and small businesses, and portfolio management for businesses and institutional clients. It prepares financial plans for more than 50 clients. On top of advisory services, the firm doesn't engage in other business activities.

Hergenroeder Financial Advisors: assets under management

The assets under management (AUM) of Hergenroeder Financial Advisors, Inc. is $169.41 million. The firm's AUM has grown by 24% since the beginning of its operation, and the company doesn't manage any assets belonging to foreign clients.

The firm manages $166.71 million in discretionary accounts and $2.7 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $285.47 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $1.35 million.

Investments

The firm invests in investment and business development companies the most. They account for 69% of the total AUM. The second-largest asset type is exchange traded securities, which make up 23% of the firm’s portfolio. Investments in cash and cash equivalents form 8% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Hergenroeder Financial Advisors, Inc. for their services and products based on a percentage of assets under management, hourly charges, and fixed fees. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Hergenroeder Financial Advisors serves?

The firm provides services to individuals and high net worth individuals. The largest group of clients of Hergenroeder Financial Advisors is individuals with 513 clients and $101.12 million of assets under management. Among the 12 most similar advisory firms, Hergenroeder Financial Advisors has the 2nd highest percentage of individuals out of all clients.

The amount of regulatory assets under management is $169.41 million for 586 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. None of the firm’s clients are foreign persons or businesses.

Hergenroeder Financial Advisors doesn't advise any private funds.

Careers at Hergenroeder Financial Advisors, Inc.

The company employs 8 people that are either part- or full-time employees. 63 percent of the employees work as investment advisers or researchers. 5 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm doesn’t compensate employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Rebecca Marie Hergenroeder President and chief compliance officer 1 Jul 1999 50% - 75% 2231927
Lisa Ann Hergenroeder Vice president 1 Apr 2005 25% - 50% 2390965

Based in Timonium

The principal office where Hergenroeder Financial Advisors, Inc. performs its advisory services is located at 1954 Greenspring Drive, Timonium, MD 21093, which is also the mailing address of the firm. An additional office of the firm is in Little River, SC. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 410-769-8262 or by fax 410-769-8249. The normal business hours are 9:30am-5:00pm on Monday - Friday. You can find more information about the New York firm at hfainc.net.