Sym Financial Corporation (Winona Lake)


Sym Financial Corporation is a large advisory firm based in Winona Lake. It manages $2.33 billion of regulatory assets for 3,506 client accounts. It has been registered with the SEC as an adviser since 2013 and has operated in the jurisdictions of Alabama, Arizona, California, and 17 other states.

Sym Financial Corporation provides financial planning services, portfolio management for individuals and small businesses, portfolio management for businesses and institutional clients, pension consulting services, selection of other advisers, and educational seminars and workshops. It prepares financial plans for more than 100 clients. On top of advisory services, the firm doesn't engage in other business activities.

Sym Financial Corporation: assets under management

The assets under management (AUM) of Sym Financial Corporation is $2.33 billion. The firm's AUM has grown by 111% since the beginning of its operation, and $5.08 million of the total AUM is attributable to clients outside of the United States.

The firm manages $1.4 billion in discretionary accounts and $929.54 million in non-discretionary accounts. On average, the discretionary accounts where all decisions are made on behalf of the client hold $416.01 thousand each. Non-discretionary accounts, where clients actively manage their portfolios, generally hold around $6.5 million.
Sym Financial Corporation has custody of $4.23 million in cash and securities for 6 clients in total but doesn’t act as a qualified custodian.

Investments

The firm invests in investment and business development companies the most. They account for 79% of the total AUM. The second-largest asset type is exchange traded securities, which make up 11% of the firm’s portfolio. Investments in pooled investment vehicles form 6% of the total invested assets.

Fees & Commissions

The advisory firm has several streams of revenue. Clients pay Sym Financial Corporation for their services and products based on a percentage of assets under management, hourly charges, fixed fees, and commissions. Compensation based on assets under management promotes a long-term relationship between a client and the adviser and helps align mutual interests. These fees don’t include brokerage commissions, interest, taxes, and other account expenses.

What kind of clients Rodney Scott Coleman serves?

The firm provides services to individuals, charitable organizations, high net worth individuals, corporations or other businesses, and pension and profit sharing plans. The largest group of clients of Rodney Scott Coleman is high net worth individuals with 382 clients and $1.09 billion of assets under management. Among the 7 most similar advisory firms, Sym Financial Corporation has the 3rd highest percentage of high net worth individuals out of all clients.

The amount of regulatory assets under management is $2.33 billion for 1,100 clients that can include trusts, estates, and 401(k) plans and IRAs of individuals and their family members. 1% of the firm’s clients are foreign persons or businesses.

Sym Financial Corporation doesn't advise any private funds.

Careers at Sym Financial Corporation

The company employs 55 people that are either part- or full-time employees. 65 percent of the employees work as investment advisers or researchers. 21 employees are registered as investment adviser representatives with the state securities authorities.

There isn’t anyone with the role of looking for and bringing in new clients on behalf of the firm. The firm compensates employees in addition to the salary for bringing in new clients. Employees don’t receive compensation from other entities for client referrals.

Rodney Scott Coleman has been acting as President since 1 May 2010. Andrew Lee Popenfoose has served as the Chief Investment Officer since 1 Oct 2016 and Jerald William Yeager is the Chief Executive Officer of Sym Financial Corporation family office. Kristin Marie Black joined the executive team most recently as the Chief Financial Officer.

Direct owners and executive officers


Name Entity Date acquired Ownership Employer ID
Neil Murray Donahoe Senior vice president, chief compliance officer, chief investment officer 1 Sep 1998 Other 1579941
George Stephen Wolfson Senior vice president 1 Jul 2000 Other 716821
Stephen Charles Yeager Senior vice president 1 Oct 2000 Other 4334954
Jerald William Yeager Chief executive officer 1 May 2003 25% - 50% 4334951
Crystal Lynn Creekmore Vice president of operations, chief compliance officer 1 Jan 2009 Other 5838693
Rodney Scott Coleman President 1 May 2010 25% - 50% 4567937
John Frederick Helfrich Vice president 1 Aug 2010 Other 1246096
Robert Seth Whicker Vice president 1 Aug 2010 Other 2262135
Crystal L Creekmore Vice president 1 Aug 2010 Other 5838693
Thomas Robert Ackmann Vice president 1 Jul 2011 Other 6042355
Sarah Lee Delahanty Financial advisor 1 Jan 2015 Other 6329264
Bradley Scott Duling Financial advisor 1 Jan 2015 Other 5774144
Richard Edward Harrison Vice president 1 Dec 2015 Other 4360187
Neil Murray Donahoe Senior vice president, co- chief investment officer 1 Jan 2016 Other 1579941
Crystal Lynn Creekmore Vice president of operations, chief compliance officer 1 Jan 2016 Other 5838693
Andrew Lee Popenfoose Chief investment officer 1 Oct 2016 Other 6772878
Jonathan Thomas Slocum Senior financial advisor 1 Feb 2018 Other 6384240
Kristin Marie Black Chief financial officer 1 Jan 2019 Other 7089458

Based in Winona Lake

The principal office where Sym Financial Corporation performs its advisory services is located at 801 Park Ave, Winona Lake, IN 46590, which is also the mailing address of the firm. An additional office of the firm is in Carmel, IN. It doesn’t run an office outside of the United States.

You can reach the main office by calling the phone number 800-888-7968 or by fax 574-269-5905. The normal business hours are 8:00 am - 5:00 pm on Monday - Friday. You can find more information about the New York firm at sym.com.